+44 (0)1296 713635 info@marketwise.co.uk
  1. Home
  2.  » Email campaign price

Email campaign pricing

At Marketwise, we are open about our email campaign price, so you can make the best decision and quickly get your email marketing campaigns underway. We have kept our pricing simple, consequently, you can easily calculate your expected costs. We have two emailing options, each serving a different purpose. In addition, we have two reporting options. Both are described below.

Promote

This is the base package for those that want to promote a product or service.  All other items are built on top of this base package.  Promote rents your custom targeted scientist or technology user email list. The price also includes the message transmission costs.

Promote

Nurture

The Nurture package allows you to continue working with the same contacts from a Promote campaign. This enables ongoing contact nurturing to take place in a much more cost effective way. A typical use case is to continue to interact with users who have opened a Promote message, but not yet completed a Call to Action.  Other concepts include creating a time based offer, with further messages counting down to a deadline or simply to send regular messages to your audience.

Please note, for each Nurture message, the customer should confirm any changes to the suppression list (if any) compared to the original Promote version, before email transmission.

Nurture

Reporting

Critical to any marketing campaign is the ability to learn and improve. This is where our reporting comes in. Please see our description of the key metrics we offer on this page. We provide two levels of reporting:

  1. Silver: Statistics only
  2. Gold: Statistics, analysis and recommendations

Analysis provides our interpretation of the campaign statistics and leads on to recommendations for how to improve the overall effectiveness of further campaigns.

Report

Email campaign pricing table

Please select the currency of your choice to see our standard pricing.

Promote:  Email rental and transmission (for 1000) : $240

Nurture:  Email transmission to previous Promote contacts (for 1000) : $65

HTML Message setup: Receive HMTL, setup and test : $65

HTML Creation: Receive text and other assets, create HTML and test : $100

Silver report: Basic campaign stats : $65

Gold report: Stats and recommendations : $130

Promote: Email rental and transmission (for 1000) : £180

Nurture: Email transmission to previous Promote contacts (for 1000) : £50

HTML Message setup: Receive HMTL, setup and test :  £50

HTML Creation: Receive text and other assets, create HTML and test : £75

Silver report: Basic campaign stats : £50

Gold report: Stats and recommendations : £100

Promote: Email rental and transmission (for 1000) :   €210

Nurture: Email transmission to previous Promote contacts (for 1000) :  €60

HTML Message setup: Receive HMTL, setup and test :  €60

HTML Creation: Receive text and other assets, create HTML and test :  €90

Silver report: Basic campaign stats : €60

Gold report: Stats and recommendations :  €110

How much does a targeted email campaign cost?

Let’s look at two examples. Firstly a single HTML message to 5,000 contacts, with Silver reporting.

  1. Promote:  5 x $240 = $1,200
  2. HTML Message setup:  1 x $65 = $65
  3. Silver report: Basic campaign stats : 1 x $65 = $65

Grand Total  $1,330

  1. Promote:  5 x £180 = £900
  2. HTML Message setup:  1 x £50 = £50
  3. Silver report: Basic campaign stats : 1 x £50 = £50

Grand Total  £1,000

  1. Promote:  5 x €210 = €1,050
  2. HTML Message setup:  1 x €60 = €60
  3. Silver report: Basic campaign stats : 1 x €60 = €60

Grand Total  €1,170

Secondly a Promote package, covering a single message to 10,000 contacts, followed by two  Nurture messages to all 10,000 contacts. Giving a total of 30,000 messages sent. All transmissions with Silver reporting. 

  1. Promote:  10 x $240 =  $2,400
  2. Nurture:   20 x $65   =  $1,300
  3. HTML Message setup and test:       :  3 x $65  =  $195
  4. Silver report: Basic campaign stats : 1 x $65  =  $65

Grand Total  $3,960

  1. Promote:  10 x £180 =  £1,800
  2. Nurture:   20 x £50   =  £1,000
  3. HTML Message setup and test:         3 x £50 =  £150
  4. Silver report: Basic campaign stats : 1 x£50  =  £50

Grand Total  £3,000

  1. Promote:  10 x €2100 =  €2,100
  2. Nurture:   20 x €60   =  €1,200
  3. HTML Message setup and test:       :  3 x €60  =  €180
  4. Silver report: Basic campaign stats : 1 x €60  =  €60

Grand Total €3,540

Currencies

We invoice and accept US Dollars, Euros and GB Pounds. Pricing will be based on GBP and converted to your preferred currency at the then current rate. USD and EUR pricing shown here, correct at time of publication.

Payment and other Terms

Payment terms are 30 days from invoice, payable by bank transfer. New customers payment to be made in advance. For USD payments, only ACH transfers are accepted, please check your bank can make an ACH transfer.  The details are provided on the invoice.

Any customers planning multiple Promote campaigns benefit from a quantity discount of 10%. Minimum order size $330 / €280 / £250. Nurture messages not used within six months of the initial Promote message expire, unless otherwise agreed. Special offers and discounts cannot be combined.