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Chief Financial Officer, CFO email list

Marketwise’s CFO email list is one of our executive email lists. Get your marketing message in front of CFOs from around the world and in multiple markets such as financials, retail and telecoms.

Marketwise’s extensive database of B2B users contains many CFO’s. Therefore we can enable you to promote your company’s IT and Information related product or service to this important user group.

The role of the CFO has evolved over time, from simple accounting to more recently, setting departmental budgets including sales plans and financial reporting to investors, in smaller companies often has IT and HR responsibility.


CFO’s responsibilities

A CFO’s main responsibilities include ensuring revenue is collected, cash flow maintained and the company meets all financial legal requirements. This is vitally important for every company.

Day to day, the CFO will count the beans, hence the moniker of the “bean counter”, meaning this is an important user group.

If you have a product or service to sell in the IT and Information space, our CFO email list is a great place to start.

In summary, appeal to their IT and Information concerns and curiosity with a direct email campaign. Boost your sales pipeline and get fast results with our CFO email list.

Begin your journey by requesting a count today.

People enquiry form

VP Support email list

COO email list

IT Director email list

IT Director email list

FAQ for the CFO email list

Can I customize the CFO email list?

Absolutely. Our pre-built CFO email list is easily customized. Choose filters such as the country, other related Job titles and the market segment of interest. For example:

    • CFO + CEO + Telecoms + Americas
    • Chief Financial Officer + DevOps Manager + Hospitality + Africa

How do I integrate the CFO data into my CRM?

We make it as simple as possible. Your CFO data is delivered as an industry standard Comma separated value, (CSV) file. When you receive the file from us, save it to a secure location, open your CRM tool and find the “Import Data” or “Import Contacts” option. Upload the CFO CSV file you just saved and the contact data should be quickly imported.


Can you send my CFO mailing campaign for me?

Yes. We follow the same process to agree your CFO requirements, but instead of delivering the data to you, you deliver your email html file to us. This can be a good option for companies unable to buy email data lists directly. Pricing is available on this page.


What is your process to ensure high quality CFO data?

All our data passes through a highly rigorous classification process. This involves over 500 automated checks for every contact and helps us achieve the highest possible classification accuracy. The second phase to ensuring high quality concerns deliverability. We always clean data using industry standard tools right before delivery to you. Finally, all data is human verified before delivery, since automation still needs a helping hand sometimes. You can be sure your CFO data is accurate AND deliverable.


What is the source of your CFO database?

We only use publicly available information sources of CFO contacts, such as directories and other similar high quality sources. Specifically, we do not engage in web scraping, this results in poor quality data and can land you in trouble with spam regulations.


What payment methods do you accept?

Once you have reviewed and agreed your Chief Financial Officer sample data, we will provide you with an invoice. Payment is either via bank transfer, or credit card (subject to a 5% fee we pass on). Banking details are on the invoice. We accept USD, EUR and GBP. Pricing is available on this page.


What if I am not happy with the results from my CFO mailing list?

If you experience >5% hard bounces from your Chief Financial Officer email list, we will give you replacement data to make up the difference. Unfortunately we can’t guarantee the overall performance of your campaign, which will be greatly impacted by your subject line and email content.


Is the CFO data GDPR and CAN-SPAM compliant?

Yes. Remember, the key with compliance is HOW you use email data. Our rigorous categorization process means your email data is for highly targeted and relevant CFO contacts.
Note: if you send the email campaign, you are responsible for compliance, if we send, we are.

B2B email list cost example

Sending a message to 5,000 contacts from this list, with two follow up messages would cost just $2,110 / €1,660 / £1,500. That's just $0.14 for a message, going directly to a highly targeted contacts inbox.

Rather send the messages yourself? No problem we can deliver data as a csv or xls for easy import into your marketing platform. 5,000 contacts costs $2,400 / €2,100 / £1,800.

We also have some special packages for Webinar promotions and also to help you get more attendees for your conference / exhibition.

Email Marketing Tips

Don't forget to check out our top email marketing hints and tips, built up over the last 20+ years.  We cover all the main topics, from A/B testing, to how to improve open rates and click through rates, to avoiding the spam folder and the importance of contact nurturing.

We can help make sure you get the most from your direct email marketing campaign.

Validated and Verified data for B2B users

Marketwise puts resources every week into keeping our data clean, accurate and up to date. We use a combination of both manual effort and automation to ensure our skills, people and markets are accurate.

Cleaned data means you can personalise with higher confidence and therefore expect to see higher response rates and lower spam detection rates.

Target the exact job title, market or skill that you need. Start building new sales leads fast.

Available data:

Data card

Email Deliverability

Our multi-stage process means that we are confident in very high (>95%) email deliverability. Our data is always cleaned after every use, with unsubscribes and bounces removed. In other words, you can have confidence your message will actually reach the inbox of the right person.

Learn how you can help improve your email deliverability with our guide to avoiding the spam folder.



Choose individual countries, regions or combinations, such as "Europe, but exclude Switzerland", or "North America and Brazil".


Data policies compliant

If we are delivering your messages, we comply to all relevant laws, such as GDPR and CAN-SPAM so you don't have to worry.

List of our B2B email lists