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Welcome to the Marketwise blog, including marketing insights and news from the scientific and technological sectors. We hope you find our posts interesting and useful. We look forward to reading your comments.

CTA Tips

CTA Tips

Call to Action best practise Two items stand out in email marketing: subject lines and the Call to Action...

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Popular Posts for 2023

Popular Posts for 2023

The Big Five for 23 We always enjoy seeing visitor stats for our content and finding out what have been the...

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How to be creative

How to be creative

Get in the mood It is virtually impossible to be creative unless you are in a certain frame of mind.  Most...

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Know thine enemy

Know thine enemy

This simple framework will help you create higher performing marketing material and avoid dreaded low...

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Speed v Accuracy

Speed v Accuracy

Image: The Spam police examine another failed email campaign, rushed out of the door.The temptation of quick...

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Just open the email !!

Just open the email !!

5 Tips to Improve Your Subject Lines It can be frustrating and annoying that email open rates are lower than...

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Johann Mendel

Johann Mendel

Johann Mendel, the Father of Genetics was born today, the 20th July 200 years ago in 1822. His pioneering...

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James Webb Images

James Webb Images

The James Webb Space Telescope One of the greatest scientific achievements of recent times, is the new James...

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Cancer disappeared

Cancer disappeared

100% Success rate Starting in late 2019, a trial of immunotherapy to treat specific cases of rectal cancer...

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World MS Day 2022

World MS Day 2022

The role of Epstein-Barr virus in Multiple Sclerosis The is growing evidence of a link between progress of...

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